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Senior Digital Communication Strategist
3 weeks ago
We are seeking a skilled Digital Communications Specialist to lead our international digital communications efforts. This is an exciting opportunity for a passionate and innovative professional to join our team and contribute to the development of engaging digital content that drives business results.
This role will be responsible for developing and implementing global digital channel strategies, ensuring alignment with enterprise standards, policies, and governance. You will work closely with cross-functional teams to define and measure key performance indicators (KPIs) for digital initiatives, as well as develop and execute international digital campaigns to build brand and reputation.
Responsibilities- Develop initiatives to understand and analyze our target audience, tailoring content strategies to meet their needs and preferences.
- Implement global digital channel strategies focusing on websites and social media, ensuring alignment with enterprise standards, policies, and governance.
- Analyze data from web analytics, social media metrics, and listening tools to identify trends, insights, and areas for improvement.
- Lead the development of dashboards and reports to track digital communication performance.
- Honours Bachelor's or Master's degree in Marketing, Communications, Business, or related field with at least 5 years' digital marketing experience.
- Strong verbal and written skills. Fluent in English.
- Experience in digital marketing campaigns, data analysis, and reporting.
- Effective team player and independent worker.
- Passionate about content creation and storytelling.
- Experience with content management systems.
- Excellent project management and organizational skills.
- Proficiency with AI tools for content creation, workflow optimization, and project management, with a motivation to learn more.
We lead in healthcare technology, tackling the most challenging health problems by searching for solutions. Our mission unites over 95,000 passionate people worldwide. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
