
Digital Growth Strategist
2 days ago
About the Role
This is a unique opportunity to develop and execute a growth strategy across two brands, Works in Progress and Stripe Press. You'll be responsible for designing and implementing a clear plan that covers who we want to reach, which channels to use, how much to spend, and how to judge success.
You'll work closely with our teams to experiment with different channels, such as events, newsletters, paid ads, podcast appearances, SEO and LLM search, and optimize spending over time based on what proves most effective.
Responsibilities
- Develop and implement a social strategy to increase reach and audience share
- Run partnerships with conferences, newsletters, or joint campaigns to put our books and magazines in front of new readers
- Launch and manage special offers, including price tests, limited-time deals, and cross-promotions between the magazine and the books
- Track results and share updates and lessons after each big push
- Maintain basic marketing tooling and keep data clean for reliable reporting
- Set up renewal and retention efforts to keep subscribers and repeat book buyers
- Create a referral program to allow happy readers to share and earn rewards
Requirements
We're looking for someone with 5+ years experience in a senior growth-focused role for a startup, ideally in media, with a strong track record. A strong affinity for Works in Progress and Stripe Press is essential, including a passion for economic growth and technological progress.
A bachelor's degree in Marketing, Business, or related field is preferred but not required. Proficiency in tools like Google Analytics, Facebook Ads Manager, and email marketing platforms is also desired.
What We Offer
At our company, we offer a competitive salary range of £75,200 - £112,800 per year. In addition to this, you'll receive a comprehensive benefits package, including equity, company bonus, retirement plans, health benefits, and wellness stipends.
We're committed to creating an inclusive workplace where everyone feels valued and supported. Our office locations include London, and we're open to remote work arrangements. If you're passionate about digital growth and are excited about the opportunity to join our team, please apply today
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