Travel Marketing Performance Manager

4 days ago


Dublin, Dublin City, Ireland Sojern Full time

Key Responsibilities:

  • Manage Facebook campaigns by leveraging travel data to extract optimal conversion-based performance.
  • Develop and optimize processes for digital advertising campaigns (Facebook/Instagram/Meta) to achieve expected performance metrics and benchmarks.
  • Collaborate with various teams on data and automation-related projects.
  • Develop Tableau dashboards to provide leadership with meaningful insights into Sojern's Facebook business.
  • Communicate insights and techniques to multiple internal stakeholders.

Requirements:

  • Bachelor's degree in Business, Data Analytics, Economics, Marketing, Management, Data Science, Computer Science, Mathematics, Statistics, or related field.
  • 2-4 years of hands-on experience in data or business analytics role, with at least 1 year of experience in digital advertising preferred.
  • Experience with Facebook/Instagram/Meta required, and plus with Display Programmatic and/or Search Engine Marketing experience.
  • Ability to work in a fast-paced environment, balance multiple priorities, and work with remote offices.


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