Business Growth Manager
5 days ago
Metamo DAC is a not-for-profit organisation, one of the largest community Credit Unions in the country. With over 70,000 members and a diverse product range including personal lending, mortgages, business and Agri lending, we have an ambitious strategic plan to develop and grow.
We are currently seeking a new Business Development Officer (BDO) to help achieve this. To maintain our success, we focus on nurturing our existing business while generating new income. Our Marketing & Business Development team manages a wide range of activities from creating engaging campaigns to running exciting competitions.
We administer over €100k in community support every year, deliver community events, plan and organise school visits and member events, and support staff. Our priority is growth, attracting new members is critical.
- The successful candidate will have drive, enthusiasm, and the skills to make a real difference.
To help us achieve this, we are looking for a Business Development Officer who will work as part of the Marketing and Business Development team and report to the Department Head. The role will involve data analysis, networking, public presentations, staff coaching and attracting new members and business for the credit union.
This will be achieved through developing a sustainable and effective engagement model that supports and drives business development across different market segments.
The successful candidate must be able to analyse and report on large amounts of data and create a plan from their findings which will contribute to growth for the business.
Key Responsibilities:- Analysis of the common bond and our membership, segmenting the market into meaningful demographics and categories
- Help the credit union identify & create the products and services to meet members needs.
- Develop a suite of activities that will connect with target groups, building loyalty and member participation.
- Assume responsibility for business development, driving member transaction volumes for targeted income generating products and services.
- Represent the credit union at industry events, networking meetings, conferences, and other professional gatherings, building relationships, promoting our services, and identifying new business opportunities
- Support the marketing officers in their efforts by contributing to campaigns and activities
- Contribute to the development, implementation and maintenance of the marketing and business development plan for the credit union.
- Work closely with the management team to help develop and promote new products and services across personal, mortgage, commercial and agriculture sectors to meet the needs of members.
- Drive member participation, increasing the access and uptake for all revenue generating products and services.
- Develop new relationships across commercial third-party providers to improve access to members and potential members.
- Develop member understanding and engagement opportunities from informal one to one conversations, surveys etc. to information nights and seminars to ensure the credit union remains connected to the members.
- Liaise with the management team and staff continuously to embed a business growth mentality in all departments.
- Constantly drive the benefits of a closer, solutions focused engagement with all members.
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