Omnichannel Engagement Lead
2 weeks ago
We are recruiting a highly skilled Digital Transformation Specialist to join our diverse team in Dublin. As a key member of our brand team, you will be responsible for driving digital transformation initiatives that deliver a seamless customer experience across digital and in-person channels.
Your primary focus will be on designing and implementing integrated customer engagement strategies, including customer journey mapping and design.
This role reports directly to the Customer Excellence Director and has one direct report.
Key Requirements- Bachelor's degree in business, Marketing, Life Sciences, or a related field (Master's degree desired).
- Minimum 8 years of experience in omnichannel strategy, customer journey mapping, or digital marketing, ideally within the Pharmaceutical or healthcare industry.
- Proven ability to design and implement customer experience frameworks and journey maps.
- Deep understanding of content strategy, including planning, creation, and distribution.
- Expertise in working with CRM systems (e.g., Veeva, Salesforce) and marketing automation tools.
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