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Strategic Consumer Relations Professional

3 weeks ago


Dublin, Dublin City, Ireland beBeePublicRelations Full time €60,000 - €120,000
Senior Manager, Public Relations Job Opportunity

This role is based in Bangkok, Thailand and reports to the Director of Communications. The global communications function builds and protects Agoda's reputation as a trusted and innovative brand with partners and consumers worldwide.

We are looking for a Senior Manager, Global Public Relations (Consumer PR) to join our Marketing department. The person who fills this Senior PR Manager role will be central to making us even more impactful as part of an international, results-focused Communications team.

Key Responsibilities:
  • Shape and define the PR strategy to elevate our visibility in markets across Asia Pacific and beyond.
  • Manage and develop two direct reports, providing regular feedback, coaching, and support to help them achieve their goals.
  • Manage multi-market agency teams to deliver measurable consumer content.
  • Ideate scalable content to keep us in the news leveraging a combination of data, product, campaign and corporate news.
  • Keep a finger on the pulse of breaking news, spotting trends and other editorial/content opportunities for us, what makes the news and how to create that narrative.
  • Problem solving to develop creative media relations strategies, while also being analytical and measurement driven.
  • Provide input for our global team drafting pitches, media briefings, Q&As as well as generating campaign ideas.
  • Respond to global media enquiries and maintain our press office.
  • Manage and counsel stakeholders throughout our organization who require PR support.
Requirements:
  • Creative thinking and an all-round make-it-happen team attitude.
  • 8+ years of experience in public relations in traditional and digital teams, advantageous, ideally in both an agency and in-house setting. Experience should include 3+ years managing teams or direct reports.
  • Strong storytelling experience to consumer, corporate and B2B audiences.
  • Demonstrable experience of an integrated approach to PR (content, social media, influencers, media partnerships etc.).
  • Strong media contacts; sound knowledge of influencers and non-traditional channels.
  • Great English writing, editing and proof-reading skills.
  • Crisis and issues management experience would be beneficial.
  • Quick thinking and ability to spot trends and exploit opportunities to respond quickly to social sentiment.
  • Project management capabilities and experience in managing creative and production resources.
  • Experience in working within a matrix organization structure, across multiple markets and influencing different internal and external stakeholders.
  • Experience of measuring quality/impact of content for future improvement.

At our organization, we pride ourselves on being a company represented by people of diverse backgrounds and orientations. We are committed to equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

We do not recognize any agency's representation of a candidate from unsolicited third-party or agency submissions. If we receive unsolicited CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.