
Strategic Audience Growth and Engagement Leader
6 days ago
Are you a strategic marketing professional looking to drive growth and engagement through data-driven audience acquisition?
- Develop and implement connected marketing plans across the entire customer journey, bridging customer needs to revenue-generating activities.
- Collaborate with cross-functional teams to drive net new growth, targeting specific audiences for high-impact events and global launch initiatives.
- Utilize data analytics and market research to inform audience targeting strategies and optimize performance.
- Define and refine target audiences in partnership with stakeholders and data teams.
- Align channel leads with event and launch audience strategies, developing detailed execution and timing plans.
- Manage promotion timelines in collaboration with Field Marketing, ensuring alignment with business priorities.
- Report on performance and insights, providing clear recommendations for ongoing optimization.
- 7+ years of experience in product/launch marketing, with 5+ years in audience acquisition and event marketing.
- Strong expertise in digital marketing, data reporting, and analytics.
- Proficient in Adobe Analytics, SMC, Marketo, and Events SAC Dashboard.
As an Audience Acquisition Program Manager at SAP, you will have the opportunity to contribute to revenue-generating activities and drive net new audience growth. You will also enjoy a dynamic work environment, opportunities for growth and professional development, and the chance to shape the market narrative for a leading technology company.
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Audience Acquisition Program Manager
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Galway, Galway, Ireland Sap Se Full timePress Tab to Move to Skip to Content LinkSelect how often (in days) to receive an alert:Select how often (in days) to receive an alert:At SAP, we enable you to bring out your best.Our company culture is focused on collaboration and a shared passion to help the world run better.How?We focus every day on building the foundation for tomorrow and creating a...
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Audience Acquisition Program Manager
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Galway, Galway, Ireland SAP SE Full timePress Tab to Move to Skip to Content LinkSelect how often (in days) to receive an alert:Select how often (in days) to receive an alert:At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a...
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Audience Acquisition Program Manager
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Galway, Galway, Ireland SAP SE Full timePress Tab to Move to Skip to Content LinkSelect how often (in days) to receive an alert:Select how often (in days) to receive an alert:At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a...
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