Paid Media Strategist

2 weeks ago

Dublin, Dublin City, Ireland beBeeInnovator Full time €45,000 - €53,000

Paid Social Account Manager Role Overview

This key role is responsible for leading the day-to-day implementation of strategy through aligned paid social planning, campaign and performance management. The ideal candidate will have a passion for innovation, a drive for results and a commitment to excellence.

Job Responsibilities

  • Develop and implement high-quality paid social media plans for assigned clients, aligning with client objectives and strategy.
  • Monitor, optimize and manage all paid social activity against KPIs and timelines.
  • Ensure best practice and innovation in all paid social activities.
  • Delegate, brief and oversee the work of junior team members.
  • Assist with client interactions, including briefing sessions, post-campaign analysis and quarterly business reviews.
  • Build strong relationships with internal teams, specialist teams and client teams.
  • Stay up-to-date with changes in the digital marketing landscape, particularly as they relate to paid social media.

Requirements

  • Strong knowledge of the paid social landscape.
  • Ability to produce high-standard paid social media plans with accompanying rationale.
  • Attention to detail, influential leadership skills and commercial acumen.
  • Excellent analytical and problem-solving skills, with experience in financial management and people management.

Key Performance Indicators

  • Detailed and accurate social media plans.
  • Campaigns delivered on time and meeting KPIs.
  • Insightful reporting and analysis.
  • Financial accuracy and clear briefs for activation teams.

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