
Medical Product Lifecycle Manager
1 week ago
A leading medical technology company is seeking a seasoned product manager to drive revenue growth, profitability and product lifecycle management for their medical portfolio. This role supports sales, R&D, new product introduction, finance, engineering, operations, and supply chain management.
Key Responsibilities:- Lifecycle Management: Define and execute PLM activities, including new product launches, line extensions, cost reductions, and service guideline updates.
- Pricing & Commercial Terms: Develop and implement competitive pricing strategies and commercial terms with sales; lead cost-down initiatives.
- Market Segments: Focus on ostomy, wound care, negative pressure wound therapy drapes, and skin care.
- Commercial Analytics:
- Pricing: Lead a pricing steering group, build new pricing plans, manage dynamic pricing, and track KPIs.
- Market Intelligence: Develop SME expertise, conduct research on product category dynamics, competitive analysis, and payer analysis.
- Legal & Contracts: Manage commercial agreements, IP protection, and service/supply agreements with legal.
- Service Guidelines: Establish service guidelines with supply chain and sales, aligning with product performance and customer expectations.
- Collaboration: Work with R&D on market intelligence and portfolio gaps.
- Sales Enablement: Drive application-focused sales tools, data sheets, and training materials.
- Product Oversight: Maintain global product overview and coordinate sampling.
Marketing Strategies:
- Trade Show Management: Coordinate trade show logistics, booth design, and team planning.
- Communication & Promotion: Develop marketing campaigns (literature, brochures, newsletters, sales actions) and support local sponsorships.
- Collaboration: Liaise with cross-functional teams on global offerings, branding, and digital/physical promotions.
Administrative Support:
- Leadership Team: Provide strategic decision-making support and team engagement.
- New Product Development: Lead cross-functional initiatives, providing market insights with R&D, sales, and marketing.
- NPI Process: Support NPI activities, including gate reviews and R&D updates; manage inter-company sales and Salesforce.
- Travel Coordination: Plan travel calendars with the commercial team.
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