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CRM and Digital Marketing Expert

3 weeks ago

Dublin, Dublin City, Ireland beBeeExpert Full time €60,000 - €80,000
About the Role

We are seeking a seasoned marketing professional to join our team as a CRM and Digital Marketing Specialist. As a key member of our squad, you will be responsible for delivering high-impact CRM and campaign solutions that meet partner and brand objectives.

Your primary focus will be on leveraging data-driven insights and marketing best practices to drive improved commercial outcomes at the highest level of excellence.

  • Develop and execute end-to-end CRM and digital marketing campaigns using platforms like Salesforce Marketing Cloud and CMS.
  • Collaborate closely with cross-functional teams to ensure aligned delivery of marketing and CRM goals.
  • Analyse campaign performance data and insights to drive continuous improvement and inform decisions.
  • Build strong relationships with partners, leaders, and stakeholders to translate business needs into clear briefs.
Key Responsibilities
  1. Campaign Excellence
  2. Data-Driven Strategic Insight
  3. Stakeholder Collaboration & Communication
  4. Quality Assurance & Process Improvement
Requirements

To succeed in this role, you will require:

  • A minimum of 3 years' experience in digital marketing, supported by a strong academic grounding in marketing or a related field.
  • Proficiency in using Salesforce Marketing Cloud and CMS platforms; familiarity with AMPscript, SQL, or HTML is advantageous.
  • A proven track record of delivering against key digital marketing metrics, including acquisition, retention, churn reduction, conversion, ROI, incremental revenue, and gross margin optimisation.
  • Strong experience working in cross-functional teams and managing diverse stakeholder expectations in a fast-paced, performance-driven environment.
  • Highly analytical, with advanced Excel skills; experience with data visualisation tools such as Tableau is a plus.
  • Demonstrates a deep curiosity and passion for solving customer problems through data-driven marketing and CRM innovation.
Benefits

You can expect:

  • A competitive salary and benefits package.
  • The opportunity to work with a talented and dynamic team.
  • Professional development and growth opportunities.
Location

This role is based in Dublin, Ireland, with additional locations available in New York and London.