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Digital Media Leader

2 weeks ago

Dublin, Dublin City, Ireland beBeeDigital Full time

Established in a leading convenience retailer, we are seeking a Senior Digital Media Manager to join our Commercial team. This role will form part of the Commercial team and reports directly to the Head of Digital.

Key Responsibilities
  • Develop and execute a comprehensive organic social strategy aligned with business objectives.
  • Manage and execute organic social calendars supporting internal stakeholders and partner brands.
  • Manage and execute paid social media campaigns across multiple platforms.
  • Own the digital advertising budget providing detailed forecasting and performance analysis.

Utilise data and analytics tools to track performance, generate actionable insights and present key findings to stakeholders.

Support the creative team by providing data-driven insights and direction on creative assets.

Support the group digital strategy from concept through to implementation and ongoing continuous improvement.

Requirements
  • 6+ years in a social and digital media role, gained within a customer-centric B2C environment.
  • Hands-on experience with key platforms: Paid Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, DSPs.
  • Organic content scheduling and analytics for Facebook, Instagram, X, LinkedIn and TikTok.
  • Strong analytical skills with the ability to translate data into clear, concise and actionable insights.

Proven track record of developing and executing successful paid media campaigns across multiple platforms.

Desirable Skills
  • Project management skills with the ability to manage multiple projects, competing priorities and fast-paced environment.
  • A 'can do' attitude and a positive solution-focused mindset.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Exceptional interpersonal skills, and ability to engage and develop relationships with individuals at all levels of the organisation.
  • Commercial acumen and focus on delivering value to the business.

We are looking for a dynamic individual who adapts well to change and can thrive in a rapidly growing organisation that continues to evolve.