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Growth Marketing Trailblazer
3 weeks ago
Become part of our dynamic team and drive growth through innovative lifecycle marketing campaigns.
">About the RoleWe are seeking an experienced Lifecycle Marketing Specialist to join our global team. The successful candidate will be responsible for managing regional lifecycle marketing strategies, collaborating with local and global teams, and driving campaign ideas and guidance to regional teams.
">Key Responsibilities- Develop and execute regional lifecycle marketing strategies in collaboration with local and global teams.
- Utilize a growth hacking mindset to resolve conversion funnel issues and achieve incremental results.
- Collaborate with regional teams, data, design, content, and other marketing verticals to launch and scale successful campaigns.
- Implement data-driven optimization based on insights from internal data and external market conditions.
- Proven experience in stakeholder management, collaboration, and the development of successful global and regional lifecycle marketing campaigns.
- At least 8 years of experience in lifecycle marketing/strategy, preferably in an online industry and in a global remote company.
- Multichannel marketing expertise, with a focus on product-led growth marketing; in-depth understanding of AB testing, funnel analysis, and custom strategies.
- Knowledge and experience with marketing automation platforms/tools.
- Exceptional logical thinking and data-driven decision-making abilities.
- Strong familiarity with working with various Business Unit products and the ability to understand user preferences and pain points.
- Fluency in English required to coordinate with overseas partners and stakeholders; additional languages are a plus.
- Join a world-class team in a user-centric global organization with a flat structure.
- Tackle unique, fast-paced projects with autonomy in an innovative environment.
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning.
Benefits
- Competitive salary and company benefits.
- Work-from-home arrangement (arrangements may vary depending on the work nature of the business team).
This is a diverse opportunity that offers a chance to grow and develop your skills in a fast-paced environment.
