Global Marketing Lead

3 days ago


Dublin, Dublin City, Ireland Companjon Full time
Revolutionizing Insurance with Companjon

Companjon is a pioneering force in the embedded insurance market, aiming to revolutionize the way people think about insurance. As our Marketing & Communications Lead, you will play a crucial role in driving this vision forward, developing and executing comprehensive global marketing strategies that enhance brand awareness, customer engagement, and market expansion on an international scale.


Job DescriptionKey Responsibilities
  • Develop and drive a comprehensive global marketing strategy aligned with the company's vision and business objectives.
  • Lead the marketing team in executing strategies that enhance brand awareness, customer engagement, and market expansion on an international scale.
  • Oversee the creation, management, and evolution of Companjon's brand across all markets, ensuring consistent brand messaging and positioning through all marketing and communication channels.

This involves planning, creating, and managing high-impact international marketing campaigns, leveraging data-driven insights to tailor strategies maximizing global reach and engagement. You will also lead the planning, organization, and execution of high-profile global events, including conferences and partner events, ensuring these events align with the company's marketing objectives and deliver measurable results.


Digital Transformation and Analytics
  • Spearhead the continuous development of digital marketing strategies, including website optimization, and social media presence ensuring all digital channels reflect the company's global ambitions.
  • Implement robust tracking, measurement, and analysis of all marketing activities, utilizing analytics to derive actionable insights, optimize campaign performance, and inform strategic decision-making.

You will also build and mentor a high-performing marketing team, fostering a culture of innovation, collaboration, and continuous improvement, ensuring the team is equipped to meet the dynamic needs of a global market.



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