
Consumer Behaviour Analyst
2 days ago
The Customer Insights Manager plays a pivotal role in understanding customer behavior, trends, and dynamics within the Away From Home channel.
This position involves deep diving into customer insights to identify opportunities and challenges, particularly for key organized customers. The Customer Insights Manager will drive analysis and interpretation of market trends, competitor activities, and consumer behaviors within the Away From Home channel.
Main Responsibilities
- Lead shopper and customer understanding by driving deep understanding of shopper behavior in the Away From Home channel.
- Drive analysis and interpretation of channel dynamics and trends to identify opportunities and challenges.
- Monitor market trends, competitor activities, and consumer behaviors within the Away From Home channel.
Key Qualifications
- Bachelor's degree in Marketing, Business, Statistics, or a related field; Master's degree preferred.
- Proven experience in market research, data analysis, and/or customer insights within the Food & Beverages industry.
- Experience and knowledge of the European market and Sales Operations.
- Strong English language skills are required for this role.
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