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Marketing Executive

1 week ago

Carlow, Ireland Frs Recruitment Full time

Marketing Executive - Retail & Digital Focus Our client is seeking a Marketing Executive to oversee and implement engaging marketing strategies that drive customer engagement and sales both online and in-store.
This role is ideal for a creative and strategic marketer with experience in digital marketing, content creation, and campaign management.
Key Responsibilities: Website Management Maintain and update the company website, ensuring fresh, accurate content.
Implement SEO strategies to enhance website traffic and performance.
Monitor analytics and report on user behavior, traffic, and conversion rates.
Social Media Management Develop and execute social media strategies across Facebook, Instagram, and TikTok.
Create, schedule, and publish content aligned with brand voice and values.
Engage with followers, respond to inquiries, and build brand loyalty.
Track and report on social media performance.
Marketing Campaigns Assist in planning and executing digital and traditional marketing campaigns.
Create marketing materials, including newsletters, brochures, flyers, and in-store signage.
Stay informed on industry trends and competitor activities.
Collaboration & Support Work closely with the sales team to align marketing efforts with in-store promotions.
Support the planning of events and seasonal activities to attract customers.
Requirements: ?
Proven experience in a marketing role, ideally within digital marketing, social media, and website management.
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Strong knowledge of SEO, Google Analytics, and social media advertising.
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Creative mindset with strong content creation skills.
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Excellent communication and organisational skills.
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A degree in Marketing, Communications, or a related field is preferred.
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A passion for gardening, lifestyle, or retail marketing is a plus
If you're a marketing professional looking for an exciting opportunity to grow and make an impact, apply today
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Contact Noelle at / for further details Skills: Marketing Digital Traditional