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Associate - Lead Generation
3 months ago
You will be part of an exciting and innovative team – Sales Operations, designed to create a more effective and efficient sales apparatus to drive accelerated growth and a superior client experience compared to our peers. Our objective is to support sales and client facing colleagues through operationalising sales enablement activity. This is an excellent opportunity for an ambitious professional to further advance their careers.
This role is responsible for direct telephone outreach to prospective clients. The primary objective is to grow the client base in terms of volume and revenue. Key performance metrics will be based on the volume of outbound phone activity as well as revenue won. You will be expected to identify, pursue and generate sales opportunities, connecting the relevant WTW specialist as opportunities emerge. We are looking for someone who is target driven, autonomous, tenacious and has an entrepreneurial attitude.
The Role:
Lead and generate a sales pipeline that supports the achievement of local revenue goals Research prospective client organisations to determine sales targets Direct telephone outreach to establish connections with key buyers Supplement telephone outreach with email and social media marketing to maximise conversation rate Nurture relationships with prospective clients and identify relevant sales opportunities Serve as a door-opener, arranging meetings to introduce specialist WTW colleagues to close sales opportunities Develop relationships with WTW colleagues to understand the WTW proposition and to make relevant and timely introductions Capture key sales insights and manage outbound activity in the CRM system