Group Brand

1 day ago

Cork, Cork, Ireland Cliste Hospitality Full time
Overview

We are looking for a visionaryGroup Brand & Content Manager to become the storyteller and brand shaper for Cliste Hospitality's portfolio of hotels. This is a hybrid role, offering the flexibility of working from our Cork office combined with nationwide travel to our properties. You will define and deliver the creative expression of our brands across all digital and social channels.

As a leader, you will directly manage our in-house design and social media teams and oversee external creative suppliers. This role demands a balance of strategic leadership and hands-on content creation, ensuring every output reinforces brand identity and drives commercial impact.

Why Work For Us

At Cliste Hospitality, we believe in investing in our people. When you join our team, you're not just taking on a job; you're embarking on a career with a company that values your growth and well-being. We offer a compelling package of benefits and a supportive, collaborative culture.

Benefits
  • Competitive Compensation:We offer a competitive salary that is commensurate with experience.
  • Health and Pension:We provide health insurance and pension contributions.
  • Employee Perks:Enjoy employee discounts on accommodation and dining services across all our properties in The iNUA Collection.
  • Career Growth:This role provides direct exposure to the Senior Leadership Team, with a clear path for growth and development within an ambitious and expanding company.
Key Responsibilities
  • Brand Leadership & Creative Direction:You will act as the group\'s brand guardian, owning all brand frameworks, style guides, and creative approval processes. You will translate brand strategy into creative campaigns with an annual calendar that delivers both brand equity and commercial results.
  • Video Production & Direction:You will film professional videography and photography, using creative production techniques to keep our group at the forefront of digital hospitality storytelling. You will also manage external photographers and videographers for larger projects.
  • Social Media Strategy & Execution:You will own the organic social media strategy for our brands, ensuring platforms reflect each hotel's identity while maintaining group-wide consistency. This will involve planning, capturing, and editing content for social-first formats like Instagram Reels and TikTok, with an average of two days per week spent on-property creating content.
  • Team Leadership:You will provide leadership to creative team members, setting clear objectives and goals. You will also train and coach on-property teams to deliver live content against set key performance indicators (KPIs).
Requirements
  • A strong portfolio showcasing your videography and social-first photography.
  • A degree in Marketing, Communications, Media, or equivalent professional experience.
  • Demonstrated experience in people management, with the ability to coach and improve team outputs.
  • Proven experience in brand management and in managing organic social media, including both strategy and hands-on content creation.
  • Strong collaboration skills to partner with cross-functional teams.
  • A highly organised, commercially aware, and proactive mindset to stay ahead of digital and cultural trends.

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