15h Left: Lead, Product Marketing
2 weeks ago
Product Marketing Manager
Apply locations Dublin, Ireland | Full time | Posted 8 Days Ago | End Date: September 24, 2025 | Job requisition id R-242603
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart, and accessible. Our technology and innovation, partnerships, and networks combine to deliver a unique set of products and services that help people, businesses, and governments realize their greatest potential.
Title and Summary
Product Marketing Manager - Lead, Product Marketing
This role will be responsible for leading the product marketing and communications for Mastercard Connect, Mastercard's B2B platform that enables our customers to manage and grow their business. In this role, you will be a communications champion internally and externally to build awareness and excitement for Mastercard Connect, partner with product leaders and key internal stakeholders to market releases and new developments. You will execute and advance our product marketing and communication strategies; align and prioritize initiatives with a strategic view and successfully commercialize platform capabilities both internally and externally with customers.
Overview
- Be the resident marketing and communications expert for Mastercard Connect
- Develop product collateral and other marketing assets
- Work closely with the Product team to develop launch strategies for new products & features
- Evaluate accomplishment of objectives using metrics defined for measuring marketing effectiveness
Responsibilities
- Define and lead execution of go-to-market strategy for product or feature releases
- Lead creation & execution of product marketing and communications across internal and external channels (email, video, trainings, technical announcements) to drive adoption and usage
- Support development of product value propositions that are consumer-led
Experiences
- Experience executing a product marketing campaign and measuring programs to assess success and recommend changes
- Experience leveraging multiple sources of data to identify insights and develop content through various channels
- Experience participating in a quantitative study resulting in the ability to represent the voice of the customer
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks come with an inherent risk to the organization. Therefore, every person working for or on behalf of Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices
- Ensure the confidentiality and integrity of the information being accessed
- Report any suspected information security violation or breach
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines
About Us
Everyone wants easier ways to pay; we invent them.
Checkout lines are slow; we speed them along.
Merchants want more sales; we give them data and insights.
People need financial access; we connect them.
Corporate purchasing is complicated; we make it simple.
Commuters are busy; we speed them on their way.
We help create them.
Small businesses are virtual; we give them access to a world of buyers.
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