Marketing Campaign Manager
3 days ago
Marketing Campaign Manager
Location: Sandyford, Co. Dublin or Carrick-on-Shannon, Co. Leitrim
Our client is a dynamic and innovative financial services provider, committed to creating impactful and engaging marketing campaigns that resonate with customers. They are looking for an experienced Marketing Campaign Manager to lead brand initiatives and develop creative product marketing campaigns that align with their strategic goals. This role offers the chance to shape a growing brand’s voice and deliver campaigns across paid, owned, and earned media.
Key Responsibilities:
Brand Leadership:
- Lead and execute brand initiatives, ensuring they align with the company’s strategic goals and identity.
Campaign Development:
- Create and implement innovative product marketing campaigns that drive engagement and conversions across various channels.
Media Strategy:
- Collaborate with paid media and performance colleagues to develop and manage comprehensive media plans, leveraging paid, owned, and earned media to maximise reach and impact.
Market & Competitor Analysis:
- Conduct market and competitor research to analyse trends, informing marketing strategies and identifying new opportunities.
Performance Optimization:
- Monitor and report on campaign performance, using data-driven insights to refine and optimize future initiatives.
Agency Collaboration:
- Work closely with external agencies to ensure alignment, collaboration, and a focus on achieving KPIs.
About You:
Education & Experience:
- Bachelor’s degree in marketing, business, or a related field.
- 5+ years of experience in marketing, with a focus on brand management, campaign development, and digital marketing.
- Proven track record of delivering successful marketing campaigns across multiple channels.
Skills & Attributes:
- Strong understanding of paid, owned, and earned media strategies.
- Excellent communication and interpersonal skills, with the ability to engage stakeholders effectively.
- Creative thinker with a passion for storytelling and brand building.
- Strong organizational skills and the ability to manage multiple projects in a fast-paced environment.
- Proficiency in marketing analytics tools and software, with a data-driven mindset.
What’s In It for You?
This is a unique opportunity to play a pivotal role in shaping and elevating a growing brand. With offices across Ireland offers flexibility, a supportive team environment, and the chance to make a tangible impact through your work.
Get in Touch
If you’re excited about this opportunity, we’d love to hear from you Please apply here or send a copy of your CV to declan.whelan@cpl.ie , and we’ll arrange a call. Looking forward to connecting
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