Driving Business Growth through Effective Demand Generation

4 days ago

Dublin, Dublin City, Ireland beBeeDemand Full time €75,000 - €90,000
Drive Pipeline Growth and Revenue as a Demand Generation Manager

Eppione seeks a results-driven Demand Generation Manager to join our marketing team. In this impactful role, you'll shape pipeline growth and revenue through creative, data-driven campaigns and strategic outreach.

  • Strategy & Campaign Ownership:Design multi-channel demand generation strategies (email, social media, digital ads, events, content marketing, etc.) to drive lead acquisition and brand awareness.
  • Lead Generation & Nurturing:Execute and optimize targeted outreach to identify, nurture, and qualify new opportunities at every stage of the funnel.
  • Messaging:Create compelling campaign messaging and value propositions that engage prospects and position our unique value in the market.
  • Analytics & Reporting:Maintain accurate records in CRM systems, and provide regular performance reports on campaign effectiveness, pipeline status, and KPIs like MQLs and conversion rates.
  • Collaboration:Partner cross-functionally with Sales and Product teams to ensure alignment and maximize the impact of demand generation initiatives.
  • Market Awareness:Stay current on trends, competitor moves, and industry best practices to ensure our campaigns remain innovative and competitive.

Key Objectives:

  • Deliver on lead generation, pipeline building, and sales opportunity creation targets.
  • Meet or exceed goals for MQLs, qualified opportunities, and customer acquisition.
  • Demonstrate continual improvement in campaign performance (reach, engagement, quality of leads, conversion rates).

Requirements:

  • 2+ years in a demand generation, digital marketing, or related marketing role with measurable results.
  • Strong knowledge of B2B marketing strategies, content marketing, and campaign management.
  • Experience working with marketing automation platforms and HubSpot systems.
  • Analytical mindset, with a passion for data-driven decision-making.
  • Excellent written and verbal communication skills.
  • The ability to work independently in a fast-paced, evolving environment, managing multiple projects simultaneously.
  • High motivation, initiative, and a keen eye for innovation.

Location and Travel:

This position can be based in Dublin or London office. Occasional travel may be required in the EU and the USA.

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