Brand Development Specialist
3 days ago
Our team at Alternatives is dedicated to delivering exceptional results through innovative marketing and event strategies. We seek a highly skilled Marketing & Events Manager to drive our brand positioning and stakeholder engagement in this exciting role.
This part-time position is offered on a 3-day week basis / ~24 hours per week. As a Marketing & Events Manager, you will be responsible for leading all marketing and event activities, including:
Event Conceptualisation & Planning
- DEVELOP CREATIVE THEMES AND CONCEPTS THAT ALIGN WITH OUR BRAND VALUES AND ENHANCE CLIENT ENGAGEMENT.
- PLAN AND EXECUTE COMPREHENSIVE EVENT PLANS, INCORPORATING VENUE SELECTION, CATERING, AND AUDIOVISUAL REQUIREMENTS.
- MANAGE BRAND ACTIVATIONS, SPONSORSHIP-RELATED EVENTS, AND PARTNERSHIP-DRIVEN INITIATIVES.
Marketing Campaigns & Stakeholder Engagement
- DESIGN AND EXECUTE TARGETED MARKETING CAMPAIGNS TO ENGAGE KEY STAKEHOLDERS.
- COORDINATE MEDIA LAUNCHES, INCLUDING PRESS RELEASES, PHOTOGRAPHY, AND SOCIAL MEDIA PROMOTION.
- MONITOR AND ANALYZE CAMPAIGN PERFORMANCE TO INFORM FUTURE MARKETING STRATEGIES.
Client Relationships & Partnerships
- BUILD STRONG RELATIONSHIPS WITH INTERNAL STAKEHOLDERS TO ENSURE SMOOTH COLLABORATION AND BUY-IN FOR KEY INITIATIVES.
- MANAGE CLIENT HOSPITALITY, INCLUDING TICKET BOOKINGS AND HIGH-END RESTAURANT RESERVATIONS.
- CONDUCT RESEARCH & RELATIONSHIP-BUILDING FOR STRATEGIC SPONSORSHIPS, PHILANTHROPY, AND CULTURAL PARTNERSHIPS.
The ideal candidate will possess the following skills and qualifications:
- EVENT MANAGEMENT EXPERTISE – PROVEN TRACK RECORD OF DELIVERING HIGH-CALIBER CORPORATE EVENTS.
- MARKETING & BRAND LEADERSHIP – EXPERIENCE DEVELOPING AND EXECUTING MARKETING STRATEGIES.
- STAKEHOLDER & CLIENT RELATIONSHIP MANAGEMENT – STRONG COMMUNICATION SKILLS, DIPLOMACY, AND ABILITY TO INFLUENCE AT ALL LEVELS.
- CULTURAL & MEDIA LANDSCAPE KNOWLEDGE – EXPERIENCE IN ARTS, CULTURE, SPONSORSHIPS, OR PARTNERSHIPS IS HIGHLY ADVANTAGEOUS.
- HIGHLY ORGANISED & DETAIL-ORIENTED INDIVIDUAL WITH EXPERIENCE IN EXECUTIVE ASSISTANCE, OFFICE MANAGEMENT, OR HOSPITALITY.
We welcome applications from motivated professionals who share our passion for innovation and excellence.
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