
Creative Marketing Professional
1 week ago
Meaningful connections are what drive our success. At Web Summit, we make it easier for the right people to meet and connect.
We're always looking to build on the impact we've made so far. In the coming years, we'll take our events to new markets, promoting global connectivity, highlighting important issues, and connecting global leaders – all while making a positive impact on the environment and communities we encounter.
To improve ourselves and build a better company, we need to find ambitious people to work with us.
About the RoleEmail marketing is at the core of everything we do. Our email team collaborates with other departments to build our global communities and engage with attendees.
We're seeking a creative and hands-on marketing professional who understands the power of email marketing and can develop engaging ideas that captivate audiences and drive business goals.
This is a 12-month fixed-term contract.
What You'll Achieve- You'll create email concepts with compelling storytelling and copy tailored for different audiences.
- You'll leverage AI tools to write, edit, and refine high-quality content across formats.
- You'll own the end-to-end strategy and implementation of email marketing campaigns.
- You'll propose and roll out customer acquisition plans across different journey flows (nurture, referral, re-engagement, abandonment).
- You'll support the building and implementation of email automation workflows.
- You'll propose and run A/B testing of our email campaigns across various aspects (concepts, subject lines, CTAs, body copy, titles, images) and use the results to inform our email marketing strategies.
- You'll analyze data and report on key performance metrics for email, helping you identify what's working and what's not working and make data-driven decisions.
- You should have 2+ years' commercial experience with some/all of the following: Email marketing, content marketing, creative-focused projects, marketing automation at scale.
- You should possess exceptional writing, editing, and storytelling skills.
- You should be able to write engaging content.
- You should have exceptional written and spoken English.
- You should have some technical and analytical experience across email building and setup on email platforms.
- You should be experienced in delivering to strict deadlines.
- You should be passionate about staying up-to-date with the latest ideas in technology and marketing.
- You should be proactive in proposing improvements that help us grow.
- You should enjoy working cross-functionally with different departments and team members.
- We offer a hybrid-working model open to all employees.
- We provide fully subsidized healthcare, dental, employee assistance program, and more.
- We contribute to pension plans up to 6% for Irish-based employees.
- We have a dedicated in-house L&D department with access to workshops, online learning, and resources to help you excel in your career development.
- We provide company laptops, generous annual leave, and flexible working arrangements.
- We have a Tramway Team that drives community and morale-boosting events for employees.
- We organize annual company get-togethers, charity days, and monthly wellbeing talks.
- We offer a wellness subsidy of €1000 per year.
We welcome diversity and inclusion in our hiring process, focusing solely on experience, skills, and the needs of the business.
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