Digital Experience Strategist

5 days ago

Dublin, Dublin City, Ireland beBeeProduct Full time €60,000 - €80,000

The Digital Product Specialist role plays a pivotal part in shaping the user experience of the Dublin Airport App. Acting as a bridge between technical teams and stakeholders, this specialist ensures that app features are user-centric and aligned with strategic goals.

This position demands a blend of digital product insight, stakeholder coordination, and data-driven decision-making to enhance the app experience and drive user engagement.

Responsibilities
  • Work collaboratively with the Digital Development Lead to define app features and future roadmap
  • Support app releases, updates, and hotfixes across iOS/Android platforms
  • Utilize research and feedback to inform feature improvements
  • Monitor performance and usability to optimize the experience
  • Effectively communicate with the UI/UX team to ensure a steady workflow for the development team
  • Track key performance indicators: downloads, retention, engagement, conversion
  • Share insights through regular stakeholder reports
  • Liaise with internal teams and external vendors
  • Resolve technical issues and user complaints efficiently
  • Oversee in-app content, promotions, and seasonal updates
  • Align app messaging with broader marketing efforts
  • Manage wallet integrations and rewards features
  • Support UAT and validate new features
  • Log bugs and coordinate fixes with developers
  • Lead keyword research and metadata updates for App Store Optimization
  • Run A/B tests to improve conversion rates in App Stores
  • Monitor and report on app store performance

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Information Technology

Industries: Technology, Information and Media

Location

Dublin, County Dublin, Ireland

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