Field Sales Manager
2 days ago
Ireland is home to Bulmers, the best loved Irish cider in the world. We grow the apples there and make the cider in the heart of Clonmel, Co. Tipperary where our own orchards are the pride of the town. Our Bulmers cider is a fabric brand in Ireland, the number one by far and our teams in Ireland are proud to manufacture, market, distribute and sell to thousands of customers, with teams right across Ireland and offices in major cities like Dublin, Clonmel and Cork.
Do you have sales experience and get a buzz from working as part of a team? Do you have a FMCG background? If so, this Field Sales Manager role could be the one for you
About the role
C&C Group is looking for a Field Sales Manager to manage a team of field sales representatives. You will also be responsible for setting and agreeing the annual plans, objectives and ongoing agendas for off-licence groups.
Role Responsibilities
- Communicate quarterly KPIs to the field sales team, measure performance against KPIs and formulate corrective actions plans as necessary to ensure KPIs are achieved.
- Develop a proactive relationship culture with key customers where opportunities are sought to seek feedback on level of service being provided.
- Communicate category and brand opportunities to customers and persuade customers to adjust their product range and product displays in line with the Company’s objectives. Execute brand activations to attain maximum visibility for the Company’s brands.
- Travel around the country to meet team members, customers and store personnel at a minimum of 3-4 days per week. Record market trends, competitor activity and customer feedback on a daily basis.
- Ensure all customer/store information is captured and maintained by you and the team in the CRM platform including customer feedback, competitor activity and tracking whether targets have been achieved.
- Develop a personal network within the sales territory and represent the organisation at industry events to identify sales opportunities, promote the organisation, and enhance its reputation.
About you
- Demonstrable expertise in managing field sales people in FMCG sales
- Thorough knowledge of FMCG sales channel
- Excellent commercial acumen and full understanding of the key metrics
About Us
Operating through the Matthew Clark, Bibendum, Tennent’s and Bulmers Ireland brands, the Group has a market leading range, scale and reach including an intimate understanding of the markets it serves.
From grass to glass, and everything in between, we grow, brew, manufacture, market, and deliver some of the world’s favourite drinks. C&C Group’s portfolio of owned/exclusive brands include: Bulmers, the leading Irish cider brand; Tennent’s, the leading Scottish beer brand; Magners the premium international cider brand; as well as a range of fast-growing, premium and craft ciders and beers, such as Heverlee, Menabrea, Five Lamps and Orchard Pig.
We seek to champion and embed sustainability in everything that we do at C&C. While delivering joy to customers, we always shine a light on people and the planet. We have a clear ESG vision delivering to a better world. We respect, support, and develop all our people to be their best, with a focus on results by creating a culture of winning together.
We also recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to delivering on our mission. Therefore, we encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.
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