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Senior Marketing Lead
2 weeks ago
The Marketing Strategist will drive the company's marketing efforts, informing internal and external stakeholders on marketing opportunities, and providing market context and key insights on products and features.
Key Responsibilities- Act as a subject matter expert to partners across teams to provide input in the product development process, drive market analysis, and predict industry trends.
- Develop strategic plans for regional or functional marketing teams, review the overall portfolio, prioritize goals, and define positioning strategies.
- Drive the creation and rollout of marketing content across channels. Define, identify, collect, and track metrics for new or existing products.
- Validate market size and opportunity using subject matter expertise.
- Develop user insights to help cross-functional teams incorporate user voice into product development and marketing strategies.
- Drive product brand positioning, value propositions, and messaging strategy using user insights.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Ability to work effectively in a team environment.
- Marketing experience and knowledge of market trends.
- Competitive salary and benefits package.
- Opportunities for career growth and professional development.
This role requires a unique blend of business acumen, creative thinking, and technical expertise. If you are passionate about marketing and have a strong desire to make an impact, we encourage you to apply.
