Strategic B2B Marketing Specialist

3 days ago


Dublin, Dublin City, Ireland Prosperity Full time

Company Overview:

Prosperity is a consultancy based in Dublin, Ireland. We're seeking a highly motivated and experienced B2B Marketing Strategist to join our team.

The ideal candidate will have a proven track record of designing and implementing successful marketing campaigns that drive sales growth. They will be responsible for developing and executing marketing strategies that align with business objectives.

The candidate will work closely with our sales team to ensure that our marketing efforts are generating leads and closing deals. This role offers excellent opportunities for career growth and professional development.

  • Develop comprehensive B2B marketing strategies;
  • Design and execute content marketing campaigns;
  • Manage digital marketing channels, including SEM, display, social, email, and affiliate channels;
  • Work with the sales team on sales enablement and account-based marketing strategies;
  • Implement A/B and multivariate testing to optimize marketing campaigns;
  • Analyze marketing data and develop reports to track campaign performance and measure ROI;
  • Provide marketing consulting services to clients;

Requirements:

To succeed in this role, you'll need:

  • A BSc degree in Marketing or a related field;
  • A proven track record of designing and implementing successful marketing campaigns;
  • An excellent understanding of B2B marketing principles and strategies;
  • Strong expertise in marketing automation tools and processes;
  • Excellent communication and interpersonal skills;
  • The ability to work both independently and as part of a team;


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