
Strategic Brand Manager
24 hours ago
Develop a career in marketing and communications with our professional services firm. As a Marketing and Communications Executive, you will play a vital role in shaping the firm's brand identity and driving business growth through strategic marketing initiatives.
The ideal candidate will have at least 5 years of experience in a similar role, with a strong background in marketing, digital marketing, or communications. You will be responsible for developing and implementing marketing strategies to drive engagement, increase followers, and enhance brand awareness across various platforms.
Key Responsibilities:
- Develop high-quality content that aligns with the firm's brand strategy, including employer branding, technical insights, and campaign work.
- Manage digital marketing activities, including website content updates, SEO optimization, social media management, and digital advertising campaigns.
- Analyze digital performance metrics, track trends, and implement strategies to drive engagement and increase followers.
- Design high-quality artwork for campaigns, digital platforms, print materials, and promotional merchandise.
- Support internal communications initiatives, including the development of a new intranet, staff newsletters, and content for internal events and engagement programs.
- Coordinate advertising and PR campaigns, working closely with third-party publications and PR agencies to enhance brand presence.
- Organize sponsorships, corporate photography, and firm-wide branding activities.
- Strong writing skills with experience in crafting content for various platforms, including social media, websites, and editorial articles.
- Experience in Adobe Creative Cloud (InDesign, Illustrator, Premiere Pro, Photoshop) is an advantage.
- Familiarity with website content management systems (e.g., Drupal 9) and digital analytics tools (Google Analytics, Excel, PowerPoint, and data visualization tools).
- Experience in professional or financial services is an advantage.
- Strong interpersonal skills and ability to work collaboratively across all levels of the organization.
- Excellent project management and organizational skills, capable of handling multiple projects simultaneously.
- A competitive salary and benefits package.
- Opportunities for career growth and professional development.
- A dynamic and supportive work environment.
- Autonomy and flexibility to manage your workload effectively.
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