Content Strategist Lead

4 days ago

Limerick, Limerick, Ireland beBeecontent Full time €70,986 - €82,392

Content Strategist Lead

The Experience Chapter is a collaborative community of designers, researchers, content writers, and experience strategists who work together across multiple squads while being unified by shared craft, practices, and standards within a single chapter area.

This role will lead the Content and Knowledge Chapter instance which forms part of the Experience Delivery aspect of the chapter area.

Broad Description of Content and Knowledge Chapter

This chapter instance crafts user-centred content that empowers people to understand and use our products and services with confidence.

This Chapter focuses on delivering the right information, in the right format, at the right moment—supporting users seamlessly throughout their journey.

Responsibilities

  • Develop, write, edit, and proofread long-form content to inform, educate, and guide users, including blog posts, how-to articles, and user guides for both customer-facing and employee-facing audiences.
  • Craft persuasive and action-oriented copy designed to drive engagement across key digital touchpoints, such as landing pages, emails, SMS, CTA buttons, bot responses, IVR scripts, and agent scripts.
  • Incorporate SEO best practices to enhance content discoverability and performance.
  • Conduct regular audits, including knowledge base reviews, to ensure all content remains accurate, relevant, and up to date.
  • Stay informed on industry trends, evolving content formats, and emerging best practices to continuously improve content quality and user impact.
  • Manage and maintain published content across channels via various content management systems.
  • Create well-structured, channel-agnostic content that supports future omnichannel and AI-driven experiences.
  • Collaborate with marketing, design, and editorial teams to ensure content aligns with overall brand messaging and broader campaign strategies.
  • Work with Learning & Development and Go-To-Market teams to deliver agent readiness materials in easily digestible, actionable formats.

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