Product Marketing Leader

1 week ago

Dublin, Dublin City, Ireland beBeeMarketing Full time €100,000 - €120,000
Product Marketing Leadership Role

This is a unique opportunity to shape the future of our product portfolio and drive impactful market expansion efforts that fuel our growth.

As a world-class storyteller and product marketing leader, you will lead our go-to-market efforts and drive product success from concept to adoption.

You will own the full product lifecycle—from informing the roadmap with market insights, to launching new features with impact, to driving long-term adoption and growth.

We are especially excited about someone who is experimenting with or actively using AI to increase productivity and scale their impact.

  • Lead product marketing strategy across the full product lifecycle, from market research and positioning to launch and customer adoption.
  • Craft clear, differentiated messaging and positioning that resonates with our core audiences and supports sales, customer success, and brand goals.
  • Drive go-to-market execution for new product launches and feature releases, including enablement, campaign strategy, and content development.
  • Partner with Product Management to bring the voice of the customer into the roadmap and ensure alignment on what we build and why.
  • Own pricing and packaging recommendations for your products.
  • Own competitive intelligence and deliver actionable insights that inform product decisions and market positioning.
  • Manage and mentor a small product marketing team, setting a high bar for creativity, clarity, and results.
  • Collaborate cross-functionally with peers in marketing, sales, product, customer success, and operations to ensure consistent messaging and impactful execution.
  • Leverage AI tools and emerging technologies to streamline workflows, enhance messaging development, and uncover new opportunities.
  • Leverage analytics to track product performance, measure ROI, and continuously improve marketing initiatives. Use data-driven insights to adjust strategies and ensure business outcomes are achieved.

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