Senior Area Manager

3 weeks ago


Dublin, Dublin City, Ireland Dyson Full time

About us

The Field Sales team is a key part of Dyson's Sales Department. As the Senior Area Manager, you will lead a team of Area Managers to boost product sales and enhance awareness of the Dyson brand in our retailer's stores. You will also oversee Beauty Retailers to support Dyson's goal of growing beauty demand in 2024. Additionally, you will collaborate closely with Account Managers, Marketing, and Finance teams to ensure the successful execution of Dyson's sales and customer experience strategy in your area.

About the role

1. Drive sales growth in your region:
- Increase Dyson product sales in your region by identifying opportunities and setting goals.
- Build relationships with retailers and identify new business opportunities.
- Manage the P/L, store targets, and KPIs in your Area.
- Analyze performance and develop sales plans to exceed targets.
- Plan routes efficiently to maximize time.
- Utilize beauty experience to unlock new opportunities.

2. Team Management:
- Lead, motivate, and develop the performance of your team.
- Conduct store visits to monitor compliance and provide feedback.
- Coach and train team members to ensure standards are met.
- Manage employee relations and support development opportunities.
- Collaborate with Cluster Teams and HR on various issues.
- Support recruitment, selection, and training activities.

3. Ensure Dyson's compliance strategy in stores:
- Merchandise retail stores with the correct materials.
- Maintain clean and tidy Dyson displays in stores.
- Conduct regular checks and provide feedback promptly.

4. Build brand advocacy with retailers' staff:
- Provide product training to Sales Associates and Managers.

5. Increase brand awareness in retailers' stores:
- Negotiate additional display space and promote Dyson products.

6. Support National Customer Management Team:
- Provide reports on store visits and share feedback.
- Attend regular meetings at Dyson headquarters.

7. Fulfil other duties as required:
- Embrace new activities and identify and solve problems.

Please note, this role may require flexibility, including evening and weekend events. Travel may be required to cover surrounding areas.

About you

What we are looking for:
- Extensive experience with beauty retailers or brands.
- Strong commercial acumen.
- Sales and Marketing experience with a focus on performance.
- Leadership skills and product knowledge.
- People management and KPI experience.
- Interpersonal, PC, organizational, and planning skills.
- Motivated, team player with excellent communication skills.
- Analytical, decision-making, detail-oriented, and creative problem-solving skills.
- Proactive and enthusiastic approach to work.

Dyson is an equal opportunity employer, welcoming applications from diverse backgrounds without discrimination.



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