Digital Marketing Strategist

1 day ago

Cork, Cork, Ireland beBeeDigitalMarketing Full time €45,000 - €60,000

As a Digital Marketing Professional, you will play a key role in shaping and delivering our digital strategy. This involves growing awareness, engagement, and revenue through digital channels, including content development, social media, advertising, and email campaigns.

Digital Strategy & Performance
  • Develop and implement digital strategies to support business objectives, leveraging data-driven insights and market trends.
  • Define clear performance metrics and report on digital channel ROI, providing actionable recommendations for improvement.
Social Media & Advertising
  • Plan, manage, and optimize paid social campaigns across multiple platforms (e.g., Meta, LinkedIn).
  • Test targeting, creative formats, and messaging to enhance campaign effectiveness.
Content Creation & Visuals
  • Collaborate with internal teams to drive high-quality content across web, social, and email channels.
  • Utilize design tools like Canva or Adobe Creative Suite to create engaging visual content.
Email Marketing
  • Design and execute targeted email campaigns using segmentation and automation techniques.
  • Monitor campaign performance and refine strategy based on results.
Website Experience & E-commerce
  • Oversee content and user experience across the website and online store.
  • Analyze data to improve conversion rates and inform income-generating activities.
Reporting & Analytics
  • Use tools like Google Analytics to track performance and inform strategic decision-making.
  • Communicate insights and learnings to foster a culture of continuous improvement.

The ideal candidate will possess proven experience in digital marketing, strong understanding of digital strategy, and ability to work collaboratively.

Certifications in relevant platforms (e.g., Google, HubSpot) are a plus.

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