
Nordics Business Development Director
6 days ago
This role is for a passionate and commercially driven professional to join our team and take the reins on our strategy for Denmark and Sweden.
- Market-Specific Strategy:
- Lead the development and delivery of commercial marketing strategies tailored for Denmark and Sweden.
- Translate local insights, player behaviours, and regulations into effective acquisition and engagement campaigns.
- Drive Growth:
- Own initiatives to grow player volume and revenue in Denmark and Sweden.
- Work closely with teams across CRM, brand, acquisition and promotions to align on commercial goals and performance.
- Collaborate Across Teams:
- Partner with central and local teams to ensure consistency, share learnings, and optimise activities for the Nordic markets.
- Build strong relationships across the organization to ensure strategic alignment.
- Campaign & Budget Management:
- Help manage promotional budgets for Denmark and Sweden, focusing on performance, ROI and market impact.
- Use insights and campaign performance to drive efficiency and smart decision-making.
- Be Insight-Led:
- Monitor market trends and player data to drive strategy and measure success.
- Be an expert for market share, acquisition cost, player value and campaign effectiveness in the Nordics.
- Stay Ahead of the Market:
- Keep a finger on the pulse of the Danish and Swedish gambling landscapes—regulatory updates, player trends, competitor activity—and bring those insights into your planning.
- Ensure Compliance:
- Work closely with legal and compliance teams to ensure marketing activity in Denmark and Sweden meets all local regulatory and responsible gaming standards.
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