Mobile Proposition

3 weeks ago

Dublin, Dublin City, Ireland An Post Full time

Join to apply for the An Post Mobile Proposition & Product Lead role at An Post

Join to apply for the An Post Mobile Proposition & Product Lead role at An Post

An Post Mobile, the mobile phone brand from An Post, available in post offices and on-line at anpost.ie/mobile, is seeking a commercially astute and customer-obsessed leader to own and evolve our mobile product and proposition strategy. In this senior role, you'll drive innovation, differentiation, and growth across our mobile portfolio — delivering compelling offerings that drive acquisition, deepen customer engagement, enhance brand perception, and deliver sustained commercial value.

You'll collaborate cross-functionally with technology, marketing, commercial, customer experience, and digital teams to ensure our mobile portfolio is competitive, differentiated, and aligned with customer needs and market dynamics.

Responsibilities:

  • Define and evolve the end-to-end mobile product roadmap and proposition strategy, aligning with customer insights, market dynamics, and strategic goals.
  • Identify growth opportunities across acquisition, retention, and ARPU, supported by robust commercial and financial analysis.

Design & Delivery:

  • Oversee design and build of mobile services, plans, bundles, and platform enhancements in collaboration with Technology, UX, and Operations.
  • Ensure timely, scalable delivery through rigorous programme governance and cross-functional coordination.

Go-to-Market & Commercialisation:

  • Lead (cross-functional) go-to-market planning including pricing, positioning, channel mix, and communications strategy.
  • Collaborate with Digital, Commercial, and Marketing teams to maximise uptake, usage, and customer satisfaction.

Performance Management & Optimisation:

  • Own performance metrics and KPIs across portfolio.
  • Use data, customer feedback, and market intelligence to continuously refine propositions and pricing.

Market & Competitor Insight:

  • Monitor market trends, regulatory shifts, and competitor activity to proactively adapt and future-proof the mobile portfolio.
  • Champion innovation by exploring new technologies and customer propositions.
  • Lead and develop a high-performing team of product and proposition professionals.
  • Influence senior stakeholders and shape broader commercial and CX priorities across the organisation.

Values & Behaviours:

  • Demonstrate An Post values and behaviours in your day-to-day work and address behaviour that supports/conflicts with them
Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing and Product Management
  • IndustriesUtilities, Postal Services, and Telecommunications

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