Marketing Lead, EMEA

2 days ago

Dublin, Dublin City, Ireland Omni Full time
About Omni

Omni democratises data analysis, helping businesses make better decisions, faster. Built by the teams behind Looker and Stitch, Omni lets anyone use AI, spreadsheets, a point-and-click UI, or SQL to get the answers they need. And with Omni's shared data model, everyone can trust that the answers are accurate. Companies like Condé Nast, Perplexity, and Zip partner with Omni because it's the only analytics solution that unifies teams across your business in a single platform.

Headquartered in San Francisco, CA, Omni has $97 million in funding from top investors — including ICONIQ Growth, First Round, Redpoint, and Google Ventures.

About The Role

Omni has quickly become a leader in the analytics space. Now, we're doubling down our focus on EMEA as we scale internationally.

As the EMEA Marketing Lead, you'll build strong marketing programs, drive demand generation, and partner with sales to fuel pipeline growth across EMEA. This role sits at the core of Omni's international growth strategy and offers a unique opportunity to lead in an environment that is moving fast, with potential to scale even faster.

If you're excited about driving initiatives across product marketing, demand generation, partner marketing, and more at a fast-growing company that values collaboration and performance, we'd love to talk.

Candidates in Dublin and London preferred. This role will report into the Head of Global Growth.

What you will do
  • Own an ROI-focused EMEA marketing strategy. Build and execute a revenue-generating marketing plan across diverse EMEA markets.
  • Execute programs that move the needle. Oversee localized campaigns, major events, conferences, ABM, partner marketing, and customer marketing.
  • Partner closely with sales. Work hand in hand with EMEA sales leadership to align marketing efforts with revenue and pipeline growth goals.
  • Build and lead a high-performing team. Recruit, develop, and mentor a team of marketers across the region, fostering a culture of ownership, impact, and collaboration.
  • Maximize impact with smart budget management. Own a sizable marketing budget, with an eye to allocating budget to maximize ARR.
  • Push the boundaries of B2B marketing. Go beyond conventional playbooks to find new ways to scale and drive ROI.
  • Measure, learn, and iterate. Track performance against key metrics, analyze results, and refine strategies to improve outcomes.
What You Will Need
  • 5+ years as a well-rounded marketer with experience in product marketing or demand generation, skilled at building programs to educate, excite, and convert prospects into customers.
  • You are resourceful, have a bias towards action, and get energy juggling multiple priorities in a fast-paced environment. You're not afraid to roll up your sleeves (we're a lean team)
  • You're a strong leader with a track record of building high-performing teams and influencing cross-functional stakeholders.
  • Strong attention to detail, with the ability to dive into the weeds to identify unlocks to drive success.
  • Data-driven approach to decision-making, with strong financial acumen and business instincts.
  • Outstanding verbal and written communication skills, with a knack for storytelling and a creative spark.
  • Ability to navigate through ambiguity and drive results in a fast-paced, evolving environment.
  • We're a team of non-traditional marketers, and we know great marketing leaders come from all kinds of backgrounds. In addition to marketing, we're open to candidates with experience in finance, consulting, general management, or product roles with a strong operational background.

Additional Information
Omni is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on any legally protected characteristics. We are dedicated to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process.

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