Data-Driven GTM Strategy Specialist

2 days ago


Dublin, Dublin City, Ireland TN Ireland Full time

We are seeking a talented GTM Engineer to join our team at Semrush, a fast-growing industry-leading SaaS company. As a Sales Operations Systems Architect, you will play a crucial role in driving the adoption of AI, automation, and predictive analytics to optimize revenue processes across both SLG and PLG motions.

About the Role:
  1. You will implement AI-driven sales workflows to streamline prospecting, demand generation, and outbound sales.
  2. You will develop and optimize growth funnels using data to refine ICP/lead scoring, segmentation, and conversion processes.
Key Deliverables:
  1. Building predictive lead scoring models using machine learning to enhance sales prioritization across inbound, outbound, and product-qualified leads (PQLs).
  2. Running data-driven GTM experiments to identify and test new strategies for customer acquisition, activation, and pipeline growth.
Requirements:
  • 3-5+ years of experience in GTM Engineering, AI Engineering, Revenue Operations, or Sales/Data Engineering within a SaaS company.
  • A strong background in AI/ML, data analytics, and automation with expertise in Python, SQL, and API integrations.
  • Hands-on experience with CRM systems, marketing automation, and AI-powered revenue intelligence tools.

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