Sales Development Representative

4 weeks ago


ireland AdSuite Full time

Hey We’re an award-winning digital advertising agency called AdSuite and we help self-employed tradesmen and construction companies grow their sales by generating new leads and clients using our proven online paid ad strategies on Facebook and Instagram. We are results-focused which gives us a competitive edge and our clients love it.

We’ve been on the scene for 6 years and have built a solid reputation in such a short timeframe. We specialised in the trades/construction industry almost 2 years ago and are the top reviewed agency in this space on Google. Most of our clients are in Ireland with just a small few in the UK. We’re a small but fast growing agency and want you to be part of this exciting journey.

About The Job:

The SDR plays a crucial role in our lead generation agency by engaging with potential customers who have expressed interest through our clients Facebook and Instagram ads. The primary responsibility is to pre-qualify leads that have come through our clients campaigns, ensure they meet the client’s criteria, and schedule them for a follow-up call or meeting with the client.

Tasks:

  1. Call leads promptly after they submit their details
  2. Follow a structured script to introduce yourself and reason for call
  3. Ask qualifying questions to determine if the lead is good or a tyrekicker
  4. Gather and verify essential information such as eircode, budget, needs, and urgency
  5. Overcome questions and provide clarity on the service if needed
  6. Answer inbound calls and respond to missed calls from leads who tried to reach back out to you

Appointment Scheduling:

  1. Book qualified leads for a consultation or call back with the client
  2. Accurately log all appointments in the scheduling system
  3. Update the CRM, spreadsheet and client group chat of notes from the call

CRM & Data Management:

  1. Update and manage lead information in the CRM system
  2. Track and report lead statuses (e.g., booked, disqualified, follow-up needed)
  3. Ensure proper tagging and categorisation of leads for future outreach

Follow-Ups & Nurturing:

  1. Follow up with leads who were interested but not ready to book or speak immediately
  2. Re-engage past leads to convert them into appointments
  3. Handle reschedules and cancellations professionally
  4. Maintain clear and professional communication with clients and internal teams
  5. Provide feedback on lead quality and trends to the assigned ad account manager to improve ad performance
  6. Share insights and suggestions to enhance scripts and appointment-setting processes

Key Skills & Qualifications:

  1. Strong objection-handling abilities and active listening skills
  2. Confidence in making outbound calls and engaging potential customers
  3. Ability to follow scripts while sounding natural and conversational
  4. Experience with CRM systems (or willingness to learn)
  5. Time management skills to handle multiple leads efficiently
  6. Self-motivated and target-driven to meet daily/weekly appointment goals
  7. Experience, knowledge or understanding of the construction/home renovation/trades industry
  8. Experience with Google Sheets, Pipedrive CRM, Slack, GoHighLevel
Seniority level

Entry level

Employment type

Part-time

Job function

Sales and Business Development

Industries

Advertising Services

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