Senior Salesforce Marketing Cloud Specialist

4 weeks ago


Dublin, Dublin City, Ireland Eolas Recruitment Full time
Senior Salesforce Marketing Cloud Specialist

Job Description:

My client, a leading multinational organisation, is seeking a Senior Salesforce Marketing Cloud and Data Cloud Expert to join their team. This is a permanent role based in Dublin City Centre, offering an exciting opportunity to work in a dynamic environment with cutting-edge cloud technologies.

Job Responsibilities

  • Lead the implementation and optimisation of Salesforce Marketing Cloud and Data Cloud solutions.
  • Develop and execute marketing automation strategies, leveraging journey builder, email studio, mobile studio, and advertising studio.
  • Manage and enhance customer data models, integrations, and segmentation strategies using Salesforce Data Cloud.
  • Collaborate with internal stakeholders to define business requirements and translate them into effective technical solutions.
  • Ensure compliance with GDPR and other relevant data privacy regulations.
  • Drive campaign performance and personalisation through AI-driven insights and analytics.
  • Work closely with developers, CRM specialists, and data teams to integrate Salesforce with other enterprise systems.
  • Provide training and support to marketing teams on best practices and platform capabilities.

Experience Required

  • 5+ years of hands-on experience with Salesforce Marketing Cloud and Data Cloud.
  • Expertise in SQL, AMPscript, SSJS, and data extensions for advanced personalisation.
  • Strong background in marketing automation, customer journeys, and omnichannel marketing.
  • Experience integrating Salesforce with third-party applications and data sources.
  • Proven ability to work in a fast-paced multinational environment.
  • Excellent communication and stakeholder management skills.
  • Certification in Salesforce Marketing Cloud and/or Salesforce Data Cloud.
  • Experience with CDP (Customer Data Platform) and DMP (Data Management Platform).
  • Knowledge of Google Analytics, Adobe Analytics, or other marketing analytics tools.
  • Familiarity with AI-driven marketing automation solutions.
  • Experience working in a B2B or B2C enterprise environment.

Educational Requirements

  • A Bachelor's degree in Marketing, Computer Science, Business, or a related field.

How to Apply

If you are interested in this role, please apply with your updated CV.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Information Technology and Marketing

Industries: Technology, Information and Media and Marketing Services

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